Get social posts approved before they go live
Send captions, graphics and video to clients for sign-off, collect approvals and feedback in one place, and never post something unapproved again.
Free forever for 3 active approvals · 20-second setup
One wrong post is one too many
Managing content for multiple clients means juggling approvals across DMs, email and spreadsheets — and hoping nothing slips through. ApproveTrail gives every post a single approval link with a clear yes/no and a full record for the client.
Everything you need to get sign-off
The core of a proofing platform, without the enterprise price tag.
Post-ready previews
Share graphics, video and copy exactly as the client will see it.
Approve before scheduling
Lock in sign-off before anything hits the calendar.
Client comments
Change requests come back clearly attached to the post.
Live status per client
See what’s approved and what’s waiting across every account.
Audit trail
A time-stamped record protects you if a client says “I didn’t approve that.”
No client login
Reviewers approve from a secure link — no app, no account.
How it works
Three steps. No training required.
Upload the post
Add the graphic, video or caption that needs approval.
Send to the client
They get a secure link to approve or request changes.
Schedule with confidence
Post once it’s approved — with a record to prove it.
Made for social media managers
Social media managers, content agencies and freelancers use ApproveTrail to get client sign-off on posts fast and keep every approval on the record.
Frequently asked questions
What is social media approval software? +
Social media approval software lets you send social posts — captions, graphics and video — to clients or managers for approval before publishing. Reviewers approve or request changes with comments, and every decision is tracked so nothing goes live unapproved.
Can I get approvals for multiple clients? +
Yes. Create a separate approval for each post and each client. You’ll see live status across all of them, and clients only ever see their own content.
Does it integrate with schedulers like Buffer or Hootsuite? +
ApproveTrail is scheduler-agnostic — get the post approved first, then publish or schedule wherever you like. Approvers only need the secure link.
How much does it cost? +
Free forever for 3 active approvals. Pro is £10/month for unlimited approvals, larger files and up to 50 approvers.
Explore ApproveTrail for your use case
Stop chasing approvals today
Set up your first approval in 20 seconds. Free forever for 3 active approvals.
Start free — no credit card